From 2017-2021, I worked on Target Apparel & Accessories team through KNOCK Inc. In collaboration with strategists, designers, and copywriters, I conceptualized and designed the in-store marketing experiences to launch many of Target’s owned apparel and accessories brands in stores nation-wide. Together, we brought larger than life inspirational brand touchpoints throughout the floorpad that highlights both diversity and style.

Select brand launches include establishing the art direction for brands such as "Auden" and "All in Motion,” as well as the continued evolution of the swim, accessories and shoes, and RTW portfolio, as well as Goodfellow menswear. Monthly photoshoots brought me out to NYC and LA, allowing me to build out creative teams in both cities.